June 16, 2022

NEW NAME: INTRINSA – ADVANCED GROWTH TECHNOLOGY

INTRINSA™ is the advanced growth technology developed by Dümmen Orange, the worlds largest flower and plant breeder.

This ground breaking technology offers resistance against both physical influences (heat, cold and drought) and against biotic factors (certain bacteria, fungi, viruses and insects). This way, the natural beauty of any best-loved species is free to unfold.

The name INTRINSA™ is relates  to the intrinsic beauty of the plants which remains intact thanks to the technology. It is a language neutral name suited for the International professional market and different from the many plant and flower names in the portfolio. It was developed in close co-operation with the research department and the International marketeers.

URL: https://na.dummenorange.com/site/en/technology/intrinsa

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